Parioca — AW Editorial 2025

For Parioca's Autumn/Winter editorial, I wanted to create something cinematic but still relaxed and a little unexpected.

The starting point was 1970s Italian cinema, the colours, the framing, people doing almost nothing, and that feeling of long afternoons by the sea. We brought that mood to Rio and mixed it with Parioca's prints and colours.

I developed the concept and references and worked across the production, casting, props, locations and creative direction on set.